Screenshot showing a Sumo increase average order value smart bar Once someone spends $50 or more, the bar updates to tell them how much more they need to spend to access 40% off. Screenshot showing a Sumo increase average order value smart bar Military Hippie uses two discount tiers: 35% Bhutan Email Lists off any order over $50 (98% of sales come from this tier) 40% off any order over $225 (2% of sales come from Bhutan Email Lists this tier) You can set up the bar to show only one discount incentive to keep things simple. This one simple AOV bar has been responsible for $1,078,175.23 in sales. OTHER SUCCESSFUL SHOPIFY STORES USING THIS

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STRATEGY: Grace Eleyae: Bhutan Email Lists $570,060.90 gross Sumo sales) 100% of Grace Eleyae’s gross Sumo sales come from the average order value strategy. Grace Eleyae uses five discount tiers: 10% off any order >$70 (70% of sales come from this tier) 15% off any order >$120 (22% of sales Bhutan Email Lists come from this tier) 20% off any order >$200 (4% of sales come from this tier) 25% off any order >$250 (1% of sales come from this tier) 30% off an order >$300 (3% of sales come from this tier) RANK #4: WORLDWIDE CYCLERY Worldwide Cyclery sells all things related to mountain bikes (MTB). The business is founded

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and run by real riders who all try to support people having fun on bicycles. Gross Sales From Sumo: $839,379.84 #1 Sales Strategy: Cart Casino Strategy Using one cart casino game on the site, Worldwide Cyclery has made $839,379.84 (100% of gross sales). $784,274.47 from current prizes, Bhutan Email Lists and $55,105.37 from old prizes. Screenshot showing Sumo form stats How It Works: Worldwide Cyclery show a fun, high-converting pop-up game called Cart Casino whenever someone tries to leave their online store. Screenshot showing a Sumo cart casino form They set the game up with three prizes: 10% discount (set to win 20% of the

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