Greater social awareness about the importance of caring for the environment has promoted a new type of tourism: sustainable tourism. It is an option that is increasingly sought after by tourists from around the world and that has been developing for years. This option seeks to develop its activity generating a minimum impact on the environment. Do you want to know more about sustainable tourism ? Keep reading! It may interest you: Master in Tourism INDEX OF CONTENTS What is sustainable tourism? According to the World Tourism Organization (UNWTO), sustainable tourism is tourism “that fully takes into account current and future economic, social and environmental impacts to meet the needs of visitors, industry, the environment and host communities. ». In other words, sustainable tourism establishes a balance between the environmental, Spain Phone Number List economic and socio-cultural aspects of tourism development. In addition, it plays a fundamental role in the conservation of biodiversity. He always tries to minimize their impact on the environment and local culture so that they are available to future generations. The objective is to contribute to the generation of income, the creation of employment and the conservation of local ecosystems.

It also often offers significant financial incentives for natural habitat protection. Income from visitor spending is often channeled into nature conservation or capacity building programs for local communities to care for protected areas. On the other hand, sustainable tourism can also be a key movement to raise awareness and foster positive behavior change for environmental conservation among the millions of tourists who travel the world each year. Sustainable tourism data Tourism is one of the most important development engines both in Spain and worldwide. In addition, it is one of the industries with the highest growth rates. However, the pandemic was a very big brake on the sector. Fortunately, recovery is getting closer and closer. In fact, in July alone Spain received 4.4 million international tourists, 78.3% more than in the same month of 2020. Regarding spending, it reached 5,231 million euros, according to a study by Frontur together with the INE . This sector can have a great environmental impact, which is leading to an increasing commitment to sustainability. Reports such as that of Booking indicate that the situation derived from Covid-19 has made 61% of travelers want to travel in a more sustainable way.

However, 49% believe that there are not enough sustainable travel options available in 2021. The repercussions of tourism are due, for the most part, to trips in highly polluting means of transport due to the use of fossil fuels, to the fact that many local populations abandon traditional sectors to exploit tourism and the precariousness of the act of traveling itself, which It ceases to be a unique experience to become a depersonalized and mass act. E-BOOK Keys to Tourism Marketing Download What is sustainable tourism? There are many definitions that focus on tourism sustainability and all agree on these fundamental points on which the work should focus: Ecological or environmental sustainability: the development of tourism cannot cause irreversible changes in the ecosystems of the destination points. In addition, it must contribute to conserving natural resources and biological diversity. Social sustainability: the local community must have the capacity to absorb tourism without interfering in the normal development of their lives, their cultural and architectural assets.

Cultural sustainability: the rise of tourism in the area must respect the distinctive cultural characteristics of the community that inhabits the town. This tourism promotes and values local, regional and national cultural manifestations . Economic sustainability: the investment made to facilitate the development of tourism is viable at the level that ensures the economic profit required by the sector. In addition to a redistribution of wealth among all local agents, thus contributing to the reduction of poverty. The history of sustainable tourism Tourism, by its very nature, values ​​the most precious things on the planet. From spectacular landscapes to wildlife passing through history, different cultures and its people. It can be a catalyst for the growth of the local economy by creating quality jobs and opportunities for businesses, as well as funds for the conservation of these places. As we have seen repeatedly, if this is not managed well, it can have a negative impact on the local community and environment creating long-term problems for residents.

For example, in the case of unstructured and mass tourism. In addition, consumers increasingly value the efforts of companies in terms of corporate social responsibility. Its origin dates back to 1983 when the UN established the World Commission on Environment and Development. During the following years, different activities were organized around the world until the celebration of the Earth Summit in Brazil in 1992, which originated the Rio Declaration on Environment and Development and Agenda 21. At this summit they talked about trends such as sustainability or ecological development, agreeing on measures to minimize the impact of tourism. Three years later, the first meeting dedicated exclusively to sustainable tourism was held in Lanzarote: the World Conference on Sustainable Tourism where the “Sustainable Tourism Charter” was proposed, an action plan to deal with the situation. The future of tourism Various experts believe that the future of tourism involves a greater awareness of travelers to go to destinations that facilitate social distance.

Tourism businesses will need to be creative in designing itineraries that avoid public transport and crowded tourist areas. This ranges from landscapes focused on more remote places or even on the growing popularity of niches such as bicycle tours or bird watching itineraries. It is clear that travel and tourism in general must be sustainable, both for the planet and for the community and industry in general. Conservationists denounce the absence of proper visitor management and the negative impact on local economies of certain heritage sites. MASTER IN TOURISM Learn from the leading experts in the sector I want to find out! What is becoming increasingly clear is that tourism will return hand in hand with digital transformation and innovation. Consumers receive increasing amounts of information. This forces a greater personalization of services, increasing the importance of the traveler’s experience. The data big and tourism intelligence systems are key tools to do so, placing the customer at the center of operations. In addition, digitization will also increase the use of new technologies such as virtual reality and artificial intelligence through the use of sensors, the internet of things or biometrics.

Leave a Reply

Your email address will not be published.